BACK TO OUR ROOTS
A New Chapter, Same Great Gear.
Cruiser Gear is back—under new management and ready to honor what started it all.
We’re taking things back to our roots, with the same rugged spirit, same great gear, and a renewed passion.
Built to Last
Like the rigs we love — our gear is reliable, rugged, and made to outlast the journey.
Driven by Passion
We’re not just a brand — we’re part of the Cruiser community.
For the Long Haul
Quality first, always — because good gear should go wherever you do.
Gear Up.
Whether you’re wrenching in the garage, hitting the trail, or swapping stories at camp, we’ve got the apparel, accessories, and lifestyle goods that speak to your kind of adventure.
BACK TO OUR ROOTS
NEW CHAPTER
SAME GREAT GEAR